Startup Professionals Musings
OCTOBER 27, 2021
Most of the entrepreneurs I meet as an investor and advisor have no shortage of right-brain thinking, showing vision and creativity, but often don’t realize that their potential is being limited by a balancing focus on results, metrics, and customer specifics. Every balanced leader does marketing early.
socalTECH
JUNE 11, 2018
For our interview this morning, we caught up with Scot Lawrie , the President and technical Co-founder of Los Angeles-based Coverfly (www.coverfly.com), and John Rhodes , Coverfly's head of Marketing and Business Development, to learn a bit more about the early stage, bootstrapped startup focused on Hollywood script writers. What is Coverfly?
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Tech Zulu Event
JANUARY 20, 2014
The afternoon, with Tech Wildcatters ‘ Gabriella Draney and a handful of still-stealth eCommerce ventures, solidified that the industry of commerce is in Texas. Home of the review Bazaarvoice. Natural language merchandiser Compare Metrics. Offline engagement platform EyeQ. The industry of eCommerce is in Austin, TX.
Tech Zulu Event
NOVEMBER 23, 2011
These metrics-application rely on our need to know our “value” and will only continue to perpetuate the dilution of online engagement. If you’re diligent enough at not doing anything productive Klout will reward you with a treat! Klout, PeerIndex, Kred, and even Empire Avenue need to go away. 02% from tweets.
InfoChachkie
AUGUST 24, 2010
Gordy’s inspiration for Motown’s unique quality control process was the Lincoln-Mercury assembly line, where he worked prior to becoming an entertainment entrepreneur. Someone must define the universe of ideas to be reviewed at the outset of the process, otherwise the task is impossibly inefficient.
Both Sides of the Table
JULY 16, 2013
It is what is commonly referred to as “vanity metrics” as in, “Look at how many more followers I got us! But until recently we had not made these tools available to non-technical people – namely marketers who want to control their campaigns without necessarily wanting to call in the IT team to implement tools.
Both Sides of the Table
MAY 23, 2012
I have been close to the tech & startup sectors for more than 20 years and I can’t think of a period in which I felt more optimistic about the innovation and value creation I see in front of us. This world of local meets retail meets digital advertising portends to technology disruption and with it VC opportunities.
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