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BUZZMEDIA Boosts Sales Efforts With Hires

socalTECH

Hollywood-based BUZZMEDIA , the entertainment and pop culture publishing firm founded by Anthony Batt , said today that it has hired on two new sales execs, as part of a push to expand its advertising sales. Sanders joins the firm from About.com, and has also served at AOL, Philips, and SONY. READ MORE>>.

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Machinima Raises $35M

socalTECH

Los Angeles-based Machinima , the online video entertainment firm focused on computer gamers, said Monday that it has raised $35M in a financing round. The round was led by Google, along with prior investors Redpoint Ventures and MK Capital.

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Buzznet Joins With The Superficial

socalTECH

Hollywood-based Buzznet, an online site focused on entertainment and pop culture, has linked up with entertainment site The Superficial, the firm said today. Buzznet said that The Superficial will become part of Celebuzz.com, the firm's entertainment focused and social media website. READ MORE>>

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Interview with David Aronchick, Hark

socalTECH

Last week, we talked with Fouad ElNaggar of Redpoint Ventures about some of the interesting companies in Southern California. Hark is backed by Redpoint, and happens to be co-founded by Fouad. Was Fouad with Redpoint at the time? David Aronchick: He was being courted very heavily be Redpoint at the time.

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

The “private sale” market phenomenon was started in France by Vente-Privee (literally means “private sale”) and was replicated in Germany by BrandsforFriends. Gilt Group is currently the largest private sale web site in US. To be fair to Ben Horowitz – I think he thinks this as well. Time will tell. Go Boulder!

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The Challenges (& Opportunities) of Starting a Tech Company in LA

Jason Nazar

Here it seems that entrepreneurs are coming out of business school, transitioning from corporate life, or hail from the entertainment industry. Whereas in Silicon Valley, you can have a V.1 That’s typically not the case in Los Angeles. Challenge #2 – There is Not Enough Great Tech, Product and UI/UX Design Talent in LA.

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Veteran LA law firm opens a Silicon Beach office and launches a pro-bono “Precelerator”

SoCal Delicious

Seventeen lawyer regional firm Stubbs Alderton & Markiles, LLP has represented digital media, internet, technology, consumer electronics, and entertainment companies and investment funds out of its Sherman Oaks office since its formation in 2002.