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How To Size Your Marketing Budget For Funding

Startup Professionals Musings

Concentrate elsewhere on the near-term marketing activities (which are also expensive) for this round of funding. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Get exposure for your expertise.

Marketing 102
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Five Elements of a Credible Startup Marketing Plan

Startup Professionals Musings

Concentrate elsewhere on the near-term marketing activities (which are also expensive) for this round of funding. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging). Get exposure for your expertise.