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Why Startup Entrepreneurs Need to Communicate More Like George Bush Than Al Gore

Both Sides of the Table

I use George Bush vs. Al Gore as allegory and I’ve been using it with entrepreneurs for years to sink in a simple point about how to communicate with the market. But the narrative in the press about Al Gore was that he was a smarmy know-it-all. Bush had the opposite narrative in the press. It is election season.

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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

It’s why the first company I ever invested in as a VC – Invoca – just announced a $20 million funding by Accel Partners. Only naive people believe that but for inexperienced entrepreneurs you can be fooled into the narrative by the press who sometimes write stories without the actual data. PHONE CALLS.

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