Should You Bother Targeting the Tech Blogs for Your PR Campaigns?
Both Sides of the Table
JANUARY 27, 2013
” If your company was featured there (in the early days of what people called Web 2.0) I mostly like to have coverage in the tech press where most of my customers (entrepreneurs) and business partners (other VCs) are. Focus on Your Journalist Who is Likely Tech Savvy. They want validation. Kind of obvious.
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