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Ad.ly Expands To Twitter Apps

socalTECH

Looking to reduce its dependence on Twitter's fickle advertising policy, Los Angeles-based Ad.ly , the Twitter advertising startup backed by Greycroft Partners and GRP Partners, said earlier this week that it has extended its platform to applications and websites. said it has launched a new platform called Ad.ly

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Choosing Internet Platforms

SoCal CTO

The topic is: Betting Your Company On An Internet Platform? However, these platforms could be interesting for prototype and pilot solutions. The other conclusion was that you need to have a migration path from the platform. Must design your application differently to live on top of the platform. It's funny.

Platform 150
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What Mattered in 2010: Jim Andelman, Rincon Ventures

socalTECH

All this week, we are sharing the opinions of some of the top influencers in Southern California's high tech community. 1) Mobile web. The current incarnation of the mobile web changes what the Internet IS to users, and the manner in which it is incorporated into their lives. (2) 2) Advertising in the Facebook ecosystem.

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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). So what about the ad management business excites me?

Mobile 282
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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

I’m super excited to announce that GRP Partners led the investment in Ethan Anderson’s new company MyTime (link has LA-based merchants but will give you a good feel for the product). And in a world where we increasingly log in to personal web time at late hours or on our mobile phones that’s no longer good enough.

CTO Coach 359
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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Gilt Group is currently the largest private sale web site in US. Booyah – Develops a location based service platform that pairs the virtual world with mobile gaming. We also talked a lot about Stickybits (who uses the SimpleGeo platform) and Occipital who has the red-hot RedLaser scanning product. Time will tell.

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LA Tech Startup Innovators and Fun Facts

Tech Zulu Event

Previously known as GRP Partners, Upfront Ventures has focused on early stage investments since 1996. Their Behavioral Marketing Platform even broke new ground at ad:tech 2011 winning an innovation award. If that’s news to you, here are eleven of Los Angles’ best and brightest. Venture Capital: Upfront Ventures.

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