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What Jonah @Peretti, CEO of BuzzFeed, Sees in the Future of Digital Media

Both Sides of the Table

I began asking around who the smartest people in the online media industry were and two names came up again and again — Jonah Peretti (social & viral content) and Ze Frank (social video). Video is the new HTML.” I asked Jonah in my interview how he became this viral guru. Back then there were “email forwards.”

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