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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. That is the definition of Disruptive Technology.

Company 339
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The Case for In-Stream Advertising

Both Sides of the Table

I myself recently covered the topic when I spoke about why GRP Partners invested in Ad.ly. But I also accept and appreciate the ads in Hulu because I know that I’m watching shows for free. I know that advertising is important to inform consumers of offers – the same reason many tech companies use SEM.

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All The Questions You Wanted Answered about Bird Scooters and Their Recent $300 Million Funding

Both Sides of the Table

Until recently it was headquartered 2 blocks from our offices in Santa Monica so we literally saw it emerge under our feet and we proudly invested in the last 3 rounds of financing. I’m not providing actual financial information or predicting a number or a date but I will tell you that the revenue growth to date has been astounding.

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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

so compelling (other than the fact that the CEO Sean Rad is a great young technology leader and his advisers – Brian Norgard , Dan Gould and Evan Rifkin - are some of the guys I respect most in the LA tech market.). Wordpress), video (YouTube), pictures (Flickr), review sites (Yelp) and collaborative content (Wikipedia).

Ideas 286
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How I Use Visualization to Drive Creativity

Both Sides of the Table

I apply visual thinking for nearly everything I do: preparing for important phone calls (I imagine my opening lines, I imagine the responses), writing keynote presentations, deciding whether or not to invest in a company, preparing for board meetings – you name it. These are all creative processes. So I thought I would.

Writing 356