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UberMedia's New Product Ties Your Ad Views To Your Local Shopping

socalTECH

Pasadena-based mobile ad measurement platform developer UberMedia , one of the companies out of Idealab, has released a new, mobile attribution product that tracks cross-media advertisement and correlates that to foot traffic in stores.

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UberMedia Names VP

socalTECH

Pasadena-based UberMedia , the Idealab-backed developer of mobile and desktop messaging and social media apps, is announcing this morning that it has hired Ken Rudman as its Vice President of Developer Relations. Rudman joins the company from AT&T Interactive, where he was Director of the Developer Program and Platform.

Idealab 154
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Spotlight: LA Tech Fall Judges Include Mike Jones, CallFire, Idealab, Tech Coast Angels, Coloft

Tech Zulu Event

A serial Internet entrepreneur, Mike has founded and sold numerous businesses, including agency PBJ Digital, application platform Userplane, which he led from startup to its acquisition by AOL, Tsavo Media and Myspace. Alex Maleki , Member of New Venture Group at Idealab. Idealab continues to explore a range of technology frontiers.

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Spotlight: LA Tech Summer Judges Includes BetterWorks, CallFire, Idealab, and Tech Coast Angeles

Tech Zulu Event

a perks platform for small medium businesses. After the acquisition, MyMiniLife became the common technology platform at Zynga and powers 150M monthly users including games like Cityville, Farmville, and Frontierville. Alex Maleki , Member of New Venture Group at Idealab. sold to Zynga Game Networks, Inc.). He received a B.S.

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Spotlight: LA Tech Judges and SuperDemo Bill Gross of Idealab!

Tech Zulu Event

We have been holding off on this announcement for quite a bit and now we can officially announce Bill Gross of Idealab as our SuperDemo presenter. Bill Gross founded Idealab in March 1996 and serves as the company’s Chairman of the Board and Chief Executive Officer. Idealab continues to explore a range of technology frontiers.

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Interview with Andy Steuer, Punchcard

socalTECH

Last week, Pasadena-based Punchcard (www.punchcard.com) launched its mobile apps, which help local retailers provide rewards to loyal customers. The firm is backed by Idealab, and is headed by Internet veteran Andy Steuer. Andy Steuer: Punchcard is a mobile loyalty rewards app. Andy Steuer: It's actually out of Idealab proper.

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Congrats To The Spotlight: LA Tech Winter Presenting Companies at Caltech

Tech Zulu Event

Mobile Web America, Inc. has created a simple to use, online application for your business to create a mobile site and secure its mobile presence. We utilize the content of your existing website and create a mobile version on-the-fly. Leftronic is a real-time data visualization platform for startups.

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