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UberMedia Recasts Itself In Mobile Advertising

socalTECH

UberMedia , the Idealab-backed startup best known for its Twitter client software, has recast itself as a mobile advertising firm, saying yesterday that it has launched a new mobile advertising product called UberAds. ubermedia mobile advertising twitter social signals' READ MORE>>.

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Need A Job? Come To Idealab Job Fair!

Tech Zulu Event

That’s right folks Idealab is hosting a job fair at their offices for 10 of their startups companies. They are looking for coders, roboticist, marketing managers, and community managers, to fill the areas of their Green Tech, Social Media, Big Data, and Enterprise companies. Where: Idealab. REGISTER HERE.

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UberMedia Names VP

socalTECH

Pasadena-based UberMedia , the Idealab-backed developer of mobile and desktop messaging and social media apps, is announcing this morning that it has hired Ken Rudman as its Vice President of Developer Relations. Rudman has also served at Technicolor, Overture/Yahoo!

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TweetUp Buys Twitter Client Twidroid

socalTECH

Pasadena-based TweetUp , the Twitter advertising startup out of Idealab, said today that it has acquired Twidroid , which develops its own Twitter client for Android phones. Tags: tweetup twidroid merger acquisition idealab android phone mobile twitter. Financial terms of the buy were not disclosed. READ MORE>>.

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Interview with Jon Waterman, Founder and CEO of Ad.net

socalTECH

The company was founded in 2001, as Findology Interactive Media. We got into the pay-per-click space early on, when Idealab launched Goto.com, which eventually became Overture and was acquired by Yahoo. There have been changes in how people search, such as mobile devices. Our core competency was in the search space.

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Interview with Gladys Kong, UberMedia

socalTECH

It's the age of smartphones and mobile data, where there are now apps gathering an immense amount of information about where we are, what stores we visit, and what we are doing. We take mobile behavior signals, and create actionable insights to power advertising, business intelligence, and measurement.

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Interview with Andy Steuer, Punchcard

socalTECH

Last week, Pasadena-based Punchcard (www.punchcard.com) launched its mobile apps, which help local retailers provide rewards to loyal customers. The firm is backed by Idealab, and is headed by Internet veteran Andy Steuer. Andy Steuer: Punchcard is a mobile loyalty rewards app. Andy Steuer: It's actually out of Idealab proper.