Information Patents Product Search Engine Optimization 
Startup Professionals Musings
OCTOBER 15, 2012
I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. Deliver minimum product and iterate.
Startup Professionals Musings
JUNE 18, 2012
I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Here are a few examples: Setting up the business.
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Startup Professionals Musings
AUGUST 31, 2011
I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. Deliver minimum product and iterate.
Startup Professionals Musings
FEBRUARY 15, 2011
I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Here are a few examples: Setting up the business.
Startup Professionals Musings
AUGUST 10, 2010
I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. Deliver minimum product and iterate.
Startup Professionals Musings
FEBRUARY 13, 2010
I come from a high-tech software background, and only a few years ago, it would cost at least a million dollars ($1M) for a team of professionals to produce any commercial software product. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Here are a few examples: Setting up the business.
Startup Professionals Musings
FEBRUARY 21, 2011
You don’t need to invent an innovative product to be a real entrepreneur. They are not the generalists required for new product startups. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation.
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