Invest Marketing Truecar Venture Capital 
socalTECH
APRIL 5, 2011
Santa Monica-based TrueCar , the online car pricing site headed by Scott Painter, has scored a new, equity investment and partnership with direct marketing firm Guthy-Renker , the firm announced today. Financial terms of the investment were not disclosed. READ MORE>>.
socalTECH
DECEMBER 12, 2013
Santa Monica-based online car buying technology provider TrueCar said this morning that it has raised $30M in a new round of funding, from Vulcan Capital, the venture funding arm of Microsoft co-founder Paul Allen. TrueCar said the new funds will go towards market expansion, product development, and to build its brand.
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socalTECH
MAY 16, 2014
Santa Monica-based TrueCar has priced its IPO, saying last night that it will sell 7.8 TrueCar is trading on the NASDAQ Global Select Market as TRUE. truecar true buying service scott painter' million shares of its stock at $9 per share. The pricing was below the company''s earlier, estimated IPO range of $12.00
Both Sides of the Table
DECEMBER 16, 2014
We’ve been dying to tell you all for a while that we had raised a new venture capital fund and of course given SEC filing requirements the story was somewhat already scooped by the always-in-the-know Dan Primack a few weeks ago. If you want to understand how the VC industry is changing there is a great primer in the link.
Both Sides of the Table
JULY 1, 2010
The consumer product they’ve created is called TrueCar. Company plans to use the capital to build out sales and marketing and r&d. -a led by Altos Ventures and Maverick Capital, with Larry Braitman. Makes money by partnering with brands and marketers to publish location-triggered content.
Both Sides of the Table
NOVEMBER 13, 2014
Thus began my marketing campaign. Investment experience (5 years a VC at Battery Ventures). People often ask me what VCs look for when we hire partners and many have asked how to become VCs themselves one day. Competitive (Athlete: skier & rowed at Princeton, hates losing at everything she does).
Both Sides of the Table
MARCH 12, 2013
Because my role as a VC requires me to take and endless stream of meetings I long ago decided I need to learn as much as I can from the meetings I attend so I often just ask tons of questions and assimilate knowledge. The feedback was always universal, “that was the most helpful marketing meeting I’ve every had.”
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