Marketing Outsource Patents Social Media 
Startup Professionals Musings
FEBRUARY 17, 2021
The same is true for filing patents, registering trademarks, and filing copyrights. You can now skip the mandatory office space rental, with secretary and bookkeeping staff, or outsourcing. Social media facilitates marketing and sales. Work out of your home, and keep your own books. Martin Zwilling.
Startup Professionals Musings
FEBRUARY 11, 2023
Watch that patent provide a real barrier to competitive entry. At the same time, you can never let up on the work and the sweat required for continuous innovation, exemplary customer satisfaction, and staying ahead of competitors: Marketing is a never-ending challenge. This is a task that you should never delegate.
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Startup Professionals Musings
MAY 16, 2020
Watch that patent provide a real barrier to competitive entry. At the same time, you can never let up on the work and the sweat required for continuous innovation, exemplary customer satisfaction, and staying ahead of competitors: Marketing is a never-ending challenge. This is a task that you should never delegate.
Startup Professionals Musings
APRIL 29, 2023
The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Be a visible and available expert in your domain.
Startup Professionals Musings
AUGUST 3, 2020
The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Be a visible and available expert in your domain.
Startup Professionals Musings
MARCH 2, 2020
His challenge is to focus on one market, with a specific design, cost, and price. Then, he'll need to patent it and create a plan to show opportunity, competition, and financial projections. Don’t assume you can outsource the implementation decisions. For example, I have a friend with a Ph.D.
Startup Professionals Musings
JULY 27, 2014
The same is true for filing patents, registering trademarks, and filing copyrights. You can now skip the mandatory office space rental, with secretary and bookkeeping staff, or outsourcing. Social media facilitates marketing and sales. Work out of your home, and keep your own books. Martin Zwilling.
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