InfoChachkie

SEPTEMBER 19, 2012

The following guest post is from some of my former UC Santa Barbara students. I thought this post might be of interest to some of my readers, as it offers a glimpse into my approach to teaching entrepreneurship. . The biggest motivator for starting brightblu was John Greathouse’s Entrepreneurship class.

Class 231

Class Startup Santa Barbara RSS 231

InfoChachkie

APRIL 25, 2011

If you are a leader at a startup and you are reading a business book, you are not closing customers, raising capital, improving your product, or spending time with your loved ones. I have used Guy’s previous book, The Art Of The Start (Art ), in my UC Santa Barbara New Venture Creation class for the past five years.

Technical Review 279

Technical Review Blogging Class Entrepreneur 279

InfoChachkie

SEPTEMBER 28, 2011

I even plan to use it in my upcoming UC Santa Barbara Entrepreneurial Selling class. An entrepreneur, in particular, has to be likeable and trustworthy AND have a great product. An entrepreneur has to enchant people to use new products and services not simply bludgeon them, promote them or discount them.

Santa Barbara 262

Santa Barbara Technical Review Social Media Startup 262

socalTECH

JUNE 15, 2011

For our readers who haven't yet heard of your company, what's the idea behind StarGreetz? It also allows celebrities to talk to their fans, and offer them the opportunity purchase innovative, digital, personalized products like e-cards and invitiations. How did the company come about? What's the technology behind this?

Entertainment 159

Entertainment Startup Class Santa Barbara 159