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How This Startup Kicked Oracle’s A$$

InfoChachkie

How did a small, open source software company from Finland capture billions in market share from Oracle? You can watch Marten tell his entertaining story in the following 15-minute excerpt from his UC Santa Barbara talk. I started helping them with strategy in 2000 and then. It was the best marketing campaign ever.

Oracle 229
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Startup CEOs Lessons From Ben Affleck

InfoChachkie

These varied responsibilities are analogous to those of a startup CEO, as movie production crews are essentially temporary ventures. I recently had a chance to observe an intimate conversation between Leonard Maltin and Ben Affleck at the Santa Barbara Film Festival, where Mr. Affleck was honored with the festival's "Modern Master" award.

Startup 228
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With Greathouse Comes Great Responsibility

InfoChachkie

The following guest post is from some of my former UC Santa Barbara students. Design together, the course that introduced the idea for brightblu, they were concurrently taking three other classes: Entrepreneurship, Entrepreneurial Marketing and Art of the CEO. Ben, Sid and Taylor started BrightBlu while still students.

Class 231
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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

You can watch/listen to how John and Kyle turned their email newsletter into an international bestseller in the following 9-minute excerpt from John''s recent talk at UC Santa Barbara. However, a number of them wanted to vicariously experience the startup world through John and Kyle''s venture. From 35 To 500 Readers.

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Citrix’s CEO Mark Templeton: Personal And Professional Success Secrets

InfoChachkie

Mark began his career at Citrix as a middle manager in its Marketing Department, eventually rising to the ranks of CEO. The earlier they define their strengths and weaknesses, the sooner they can begin to leverage their attributes and shore up their shortcomings. Follow my startup-oriented Twitter feed here: @johngreathouse.

Mentor 254
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Kerri Pollard Discloses Commission Junction’s Secret Weapon: Humble Confidence And A Healthy Dose Of Passionate Conviction

InfoChachkie

So it was about in the 2004 timeframe that I made my first trip to Santa Barbara. had a very different philosophy about affiliate marketing than Be Free. Growing up. I was convinced that my passion was sports marketing. I like getting up in front of people, I like presenting to clients. Commission Junction.

Class 207