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ReachLocal Appoints Chief Product Officer

socalTECH

Woodland Hills-based ReachLocal has set a new, Chief Product Officer, the firm announced this morning. Nero also had served at Microsoft, heading up product development for MSN.com and MSN Network, in addition to serving at Omniture and Novell. Barton was previously at Nero, where he was Chief Operating Officer.

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ReachLocal's Zorik Gordon On Daily Deals

socalTECH

Earlier this week, Woodland Hills-based ReachLocal (www.reachlocal.com), which helps small and medium sized businesses place online ads, announced a deal to buy daily deals site DealOn.com. We're going to local merchants, getting deals, and building the DealOn network. Zorik Gordon: We're excited about the acquisition.

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Twiistup 6 Highlights

Both Sides of the Table

In SoCal we are also leaders in affiliate marketing (Commission Junction), Internet video (Hulu) and bringing local businesses online (ReachLocal). He started off the session of breaking news of the most important product announcement of his life to date – the pregnancy of his wife with his baby daughter.

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Want to Start a Technology Company in LA?

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LA was a leader in lead generation (LowerMyBills), comparison shopping (PriceGrabber, Shopzilla), social networking (MySpace … I know, I know – Facebook won – but it was still a big business). If you want to hire very experienced product managers there are less of these than I would like.

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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

Great companies like BeachMint that are growing at a rapid clip have to dig deep into their networks to meet hiring needs. We have the actors, directors, producers, lighting specialists, writers, agents, post-production editors, etc. Zorik Gordon built & IPO’s ReachLocal. Communities outside the Valley have matured.