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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

DECEMBER 2, 2009

No one wakes up and says to themselves, “I need to buy that product I have never heard of before.” Paid Search – Customers which click on sponsored ads associated with search keywords fall into this category. However, Search Engine Management (SEM) is not a “set and forget” exercise. It does not happen.

Custom

Custom Customer Advertising SEM

Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

MARCH 11, 2011

So he launched a company with exclusively paid search. Users would know exactly how much was paid for each click. Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks!

Competition

Competition Idealab Product CitySearch

Pour And Stir II – Managing Your Cost Per Customer

Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

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