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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). The display side is called pay per action (PPA) or pay per lead (PPL).

Paid Search

Paid Search PPC Organization SEO

Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

MARCH 11, 2011

To say he has had an impact on the web would be an understatement. So he launched a company with exclusively paid search. Users would know exactly how much was paid for each click. Last night I had the great privilege to interview Bill Gross , one of the Internet’s true pioneers.

Competition

Competition Idealab Product CitySearch

Startups Stick with Organic vs Paid Search Results

Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

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