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Why Your Marketing Campaign Sucks

Both Sides of the Table

Do I have data or facts to present so the story has legs? But look at what PwC actually does in this report, “ CEO Surveys for Business Growth ” which has a POV, two charts and a video to watch. If I’m covering a company can I get evidence of what the competition is doing so the story is balanced?

Marketing 389
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8 Ways To Ensure That Your Website Is Winning For You

Startup Professionals Musings

In fact, very few website owners even track their website activity, or use Search Engine (SEO) or Conversion Rate Optimization (CRO) tools now available. Even if your visitors can easily understand your value proposition, they may be turned off by the way the value is packaged and presented.

SEO 53
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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

Then create a mock presentation based on sharing insights for that solution. Help a Reporter Out (HARO). Search Engine Optimization (SEO). The best blogs to follow for search engine optimization are SEO Moz , SEO Book and Search Engine Land. Get Speaking Engagements. Ask yourself, ‘what does my company solve’?

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Start With a Business Blog as Your Website

Startup Professionals Musings

The challenge, as with all new technologies, is to present it effectively, and avoid wasted effort and expensive mistakes. Blogs help because sites that update data frequently get higher SEO rankings. You can repurpose your posts into articles, books and reports. Anchor blog in your domain name. Leverage blog content.

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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

In terms of topics we spoke about: - Do VC’s send your presentations around to other people if they don’t fund you? WordStream – Provides software and services that help businesses manage SEM and SEO campaigns. short answer: very, very rarely. But it does happen.