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Yardi Launches New SEO/SEM Marketing Service

socalTECH

Santa Barbara-based Yardi , the developer of property management software, has launched a new property marketing service, which includes search engine optimization (SEO), search engine marketing (SEM), and enhanced online listings on Yardi's RENTCafe service.

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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

Typically entrepreneurs doubt themselves because they undervalue their offerings, but it isn’t about creating a product, setting a price and hoping people will buy. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have. Valu e and Exp erience versus Price and Product.

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Interview with Sam Rogoway, Near Networks

socalTECH

Well, Los Angeles based Near Networks (www.nearnetworks.com) is looking to both reach customers online, and avoid the tacky, lousy production of typical small business ads, with a new service. We've also found that online video really helps with search engine optimization. What is Near Networks?

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As Marketing Guru Guy Gabriel of Idea Engineering points out in Max Brand , viral marketing has made many an entrepreneur terminally ill. Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. Such Search Engine Optimization (SEO) is modern-day snake oil.

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