Sales Study Template Writing 
Both Sides of the Table
JUNE 22, 2015
I must admit I discuss this very frequently with portfolio companies but hadn’t thought to write about it. The initial Apple/AT&T deal was of course limited to the geography in which AT&T operated and thus after its initial success Apple had a template for exclusivity agreements in other countries.
Startup Professionals Musings
JUNE 26, 2020
Include marketing, sales, and customer rollout plans. Set specific targets on the sales channels and marketing initiatives you need, including the use of social media, brand building, franchising, trade shows, affiliates, and distributors. Professional investors and even customers invest in people, rather than just a product.
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