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How To Make Freemium Customers Generate Revenue For Your Startup

InfoChachkie

In the spirit of the “land grab” mentality of the day, we emphasized usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers. BuddyHelp was launched in this proto-Internet environment and was immediately used by businesses to provide hands-on technical support.

Customer 162
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Interview with Cliff Rees, XCast Labs

socalTECH

Instead, we do this for about a $1000 for a site, in HD quality, supporting eight to 10 participants on a 48- or 52-inch screen. We will go to the cable MSO, and totally white label our technology so it looks and fells and smells to end users, customer service, technical support, and sales people, like their own brand.

IP 165
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5 Simple Tactics To Make Freemium Users Pay

InfoChachkie

In the spirit of the “land grab” mentality of the day, we encouraged usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers. Anyone, including well-healed, large companies, could offer state-of-the-art technical support for free.

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Rebranding Should Be Driven By Growth, Not Desperation

InfoChachkie

For instance, at Expertcity (creator of GoToMyPC and GoToMeeting, acquired by Citrix) the company’s name reflected our mission to enable independent experts to directly access customers’ computers and fix their technical problems. dotbomb crash, we abandoned the technical support marketplace and began licensing our screen-sharing technology.

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Do Not Obsess On Names – Obsess On Delivering Awesome Customer Value

InfoChachkie

Expertcity was initially named to reflect the company’s “marketplace for services,” which enabled independent, global experts to directly access customers’ computers and fix their technical problems. As we morphed our business model at Expertcity, we began licensing our screen sharing technology.

Customer 100