Do Not Obsess On Names – Obsess On Delivering Awesome Customer Value
InfoChachkie
JANUARY 20, 2015
In all cases, these names were derived by the Founders, without the involvement of consultants, MBAs, focus groups, statistically valid surveys or other hindrances to a startup’s ability to make quick, sound decisions. Cisco” is descriptive of nothing, offering no hint as to the company’s initial router design and development proficiency.
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