what-the-heck-does-traction-really-mean-to-a-vc 
InfoChachkie
OCTOBER 8, 2012
Nearly every entrepreneur has heard the refrain, "Get back to me when you have some traction,” while seeking funding. However, when uttered by most Venture Capitalists (VCs) it conveys a desire to obtain validation of your venture's value proposition from dispassionate, objective third parties. The Inequity Of Validation.
SoCal CTO
MARCH 11, 2013
" In Building Your MVP as a Non-Technical Startup Founder , I mentioned that before you build your Minimum Viable Product (MVP), you need to be really clear on your purpose. " But the reality is that they don't mean that. They really want metrics, not a product. It won because of interface, ease of use.
InfoChachkie
JULY 21, 2016
As noted in What’s Real About Shark Tank , the show can give consumer product companies a significant marketing and revenue boost, as it did for one of my former students, Jeff Overall, Founder of PolarPro. A version of this article previously appeared in The Wall Street Journal. It is also an inspirational alter call to entrepreneurship.
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