Startup Professionals Musings

DECEMBER 2, 2022

The value proposition must clearly define the target customer, the customer’s problem and pain, your unique solution, and the net benefit of this solution from the customer's perspective. Common choices include manufacturing in-house, outsourcing, off-the-shelf parts. Think broadly here, like planes versus trains. Target market.

Sales 102

Sales Customer Custom Outsource 102

Startup Professionals Musings

MAY 14, 2012

The value proposition must clearly define the target customer, the customer’s problem and pain, your unique solution, and the net benefit of this solution from the customer's perspective. Common choices include manufacturing in-house, outsourcing, off-the-shelf parts. Think broadly here, like planes versus trains. Target market.

Sales 97

Sales Customer Custom Outsource 97

Startup Professionals Musings

JANUARY 29, 2011

The value proposition must clearly define the target customer, the customer’s problem and pain, your unique solution, and the net benefit of this solution from the customer's perspective. Common choices include manufacturing in-house, outsourcing, off-the-shelf parts. Think broadly here, like planes versus trains. Target market.

Sales 98

Sales Customer Custom Outsource 98