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How A Pivot Turned Vantage Media Into A $100M Plus Business

socalTECH

As you might or might not remember, I joined in 2010 with a vision to turn the company into a true technology company, and pivoted the company to ad technology. Starting in 2010, we started focusing on that. However, that''s who we were in 2002, and stopped being in 2010. Who we are today, is an ad technology company.

Media 162
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Frank Addantes FounderBlog: 5. Outsourcing

Frank Addante

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Outsourcing ► April (1) GoogleClick - Who owns your cash register? A BIG THANK YOU. Zondigo, Inc.

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Frank Addantes FounderBlog: Startup 6.0 - the Rubicon Project: Internet Advertising

Frank Addante

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Outsourcing ► April (1) GoogleClick - Who owns your cash register? A BIG THANK YOU. Zondigo, Inc.

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What Should You Do with Your Crappy Little Services Business?

Both Sides of the Table

A great recent example of this was a successful group of entrepreneurs who had created a company that will do $10-12 million in revenue at their system integration business (read: services business) in 2011 after having done $5 million or so in 2010 and $2-3 million in 2009. These products help him win his core sales.

Services 332
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Frank Addantes FounderBlog: Startup 3.0: Internet advertising is good. No, it’s bad. Oh wait… it IS good!

Frank Addante

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Outsourcing ► April (1) GoogleClick - Who owns your cash register? Internet advertising is good.

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63 Los Angeles Entrepreneurs To Be Proud Of

SoCal Delicious

Features like this, as well as our daily interviews wouldn’t be possible without the amazing support of our sponsor eMinutes – a law firm here in Los Angeles that focuses on helping entrepreneurs structure their companies. We want to help them, and will. Thank you @eminutes. . Charlie Capen – Co-founder of HowToBeADad.com.

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Frank Addantes FounderBlog: 4. Build a SWAT team

Frank Addante

About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! Outsourcing ► April (1) GoogleClick - Who owns your cash register? A BIG THANK YOU. Zondigo, Inc.