The Most Obvious Mobile Ad Unit and What the New York Times Got Wrong
Both Sides of the Table
JULY 13, 2012
According to Forrester Research (2011 report) 77% users who abandoned an online purchase cite the inability to speak to some as their primary reason for leaving. But if they suck on your computer Imagine just how bad they really suck on mobile devices where the screen size is much smaller. For me that’s why Twitter works.
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