Remove products-page your-account
article thumbnail

Why Your Marketing Campaign Sucks

Both Sides of the Table

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389
article thumbnail

Miigle Revisited | A SoCal Startup With a Global Mission

Tech Zulu Event

We first interviewed Luc in 2012, just as he was launching the prototype for Miigle. On the day of Miigle’s public launch, we chatted about developing his team, lessons learned, and how World Cup soccer fits into his vision. TZ: In our last interview you said that you were about 25% at capacity of your original vision for Miigle.

SoCal 104
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

When A Startup Chooses IPO Most Founders Are Out

Startup Professionals Musings

They don’t realize that this option would likely be their worst nightmare, since it costs millions for the road show, usually dilutes your equity to a tiny fraction, and takes away all your entrepreneurial control. IPOs in 2008, the market was up to a still trivial 128 in 2012 (compared to 675 in 1996).

Startup 89
article thumbnail

ZunguZ Facebook Payment Application | Interview With The Founder Robert Sussman

Tech Zulu Event

Facebook just hit 1 billion active users globally and that was great but a new social payment application is set to make Facebook users across the world get more from their connections and even allowing companies to sell or receive payments from their pages. As we know, developers always give their product a code name.

article thumbnail

The Future of Couponing | How Social-Local-Mobile has Changed the Game

Tech Zulu Event

“The object is to exploit the convergence of people, information, products, services and places with today’s smartphones and tablets, which drive online orders in addition to purchases from brick-and-mortar stores.”. At that time, digital accounted for “less than 1/10 of all coupons distributed.” Paul Breummer, Search Engine Land.

Mobile 85
article thumbnail

Tech Titans Peter Thiel, Matt Jacobson, Cameron and Tyler Winklevoss, Mich Mathews, Elon Musk Buy Homes in Los Angeles

SoCal Delicious

Developments Blog. Dow Jones Reprints: This copy is for your personal, non-commercial use only. To order presentation-ready copies for distribution to your colleagues, clients or customers, use the Order Reprints tool at the bottom of any article or visit www.djreprints.com. October 5, 2012. Loading… Careers.

article thumbnail

What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere. If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers.