Tech Zulu Event

JANUARY 22, 2016

Costs for advertising on Facebook are increasing, due to high demand, and their profits continue to soar. How can your company best benefit from social networking ads in 2016? The way to get ahead of the competition is to look at what they’re doing right and do it better.

Marketing 40

Marketing Social Media Social Network Technical Review 40

Startup Professionals Musings

MARCH 25, 2016

Update your technology to reach new customer segments. Make sure you website is mobile-friendly, totally user-friendly, includes a blog and provides for customers review and feedback. It may be small feature extensions, packaging and distribution that can make your solutions attractive and more competitive for new market segments.

Customer 55

Customer Custom Marketing Social Media 55

Startup Professionals Musings

JANUARY 25, 2016

According to many observers , we can thank or blame technology for these higher expectations, providing information at the speed of light, leading everyone to expect more. Some entrepreneurs are so focused on their technology, they assume their customers think the same way. Every job on your team drives your customer experience.

Customer 55

Customer Custom Startup Coach 55

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. The metrics were good but we wondered how much better they would be when we expanded our product.

Startup 150

Startup Marketing Study SEO 150