Startup Professionals Musings

APRIL 1, 2017

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Obviously, the platforms and how you use social media would be different for lead generation versus service and support.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

AUGUST 14, 2017

A while back, Gartner formalized their ‘big data’ definition as a “3V” framework - high Volume, high Velocity, and high Variety information asset, requiring new forms of processing to enable enhanced decision making, insight discovery and process optimization. Data is the new weapon of defense. Much change is needed here.

IBM 75

IBM IBM Social Media Commerce 75

socalTECH

MARCH 12, 2019

Bryan Biniak: Connected Travel was founde d n 2016. We have built an application services platform for vehicles, and our first customer was actually USAA. So, when you talk about using this data, AI, and machine learning, the question is how you create that framework at scale. Tell me about Connected Travel?

Artificial Inteligence 113

Artificial Inteligence Startup Commerce Platform 113

Startup Professionals Musings

JUNE 15, 2016

With today’s overload of information from digital as well as conventional sources, even the best new solutions and services won’t get traction without real marketing. Marty Zwilling First published on Forbes on 06/08/2016. Too many entrepreneurs still believe that “if we build it, they will come.”

Marketing 58

Marketing Startup Social Media Newsletter 58

Xconomy

JUNE 15, 2016

A few weeks ago, I had the pleasure of joining a boardroom panel discussion at the MetricStream GRC Summit 2016 in Washington, DC, on the subject of “Leading with Governance, Risk, and Compliance.” Implement an Effective Risk Management Framework.

Framework 63

Framework Startup Competition Help 63

Xconomy

SEPTEMBER 16, 2016

A cybersecurity report by Ponemon Institute, in association with Keeper Security, found that in the 12 months leading up to June 2016, 55 percent of small and medium-sized businesses (SMBs) experienced a cyber attack, while 50 percent encountered data breaches involving customer and employee information.

Startup 40

Startup Framework Statistics Customer 40

Tech Zulu Event

FEBRUARY 19, 2016

2016 looks set to be a sobering year for the growth of startups in the world in contrast with the highs of 2015. This could involve moving to a bigger office, readdressing your core data systems or launching new services. Almost all of these new businesses will stagnate and fail. Don’t be scared of change. Ali Benmoussa, Searchub.

Entrepreneur 40

Entrepreneur Startup Framework Ideas 40