Startup Professionals Musings

DECEMBER 18, 2020

Customers these days are turned off by timeless safe messages, delivered repeatedly on traditional media. For trust, they look online to see how you handle real support and satisfaction issues. Using recognized experts and social media influencers turns the marketing context into teaching as opposed to selling.

Customer 173

Customer Custom Social Media Technical Review 173

Startup Professionals Musings

JANUARY 21, 2018

I believe the days of the “job work” mentality are thankfully waning, with more people looking to get satisfaction by making the world a better place, rather than just tolerating brain-numbing work to fund enjoyment elsewhere. Bloomberg reports that forty-nine percent more companies went public in 2017 versus 2016. Marty Zwilling.

Entrepreneur 66

Entrepreneur Startup Social Media Satisfaction 66

Startup Professionals Musings

OCTOBER 7, 2016

With social media and conventional selling, the people with the best message get the order. Product businesses are easier to scale, through manufacturing and automation. The author didn’t forget that newspaper customers make good candidates for lawn services and cleaning products. Don’t forget the marketing. “If

Entrepreneur 99

Entrepreneur Social Media Satisfaction Customer 99

Startup Professionals Musings

DECEMBER 30, 2016

Most people have heard of Foursquare for local nightlife and Airbnb for rooms, but other nationally recognized sources for local services are still hard to find, including social media, local news, advertising, and event calendars. External investors tend to focus on products rather than services. Anyone can do it.

Advertising 63

Advertising Content Social Media Satisfaction 63

Startup Professionals Musings

JUNE 17, 2016

The proper time to put a formal program in place to improve your customer experience, with measurements of both cost and value, is before your first product or service hits the market. If a customer feels like they are doing all the work, satisfaction will never be forthcoming. Connect, do not just answer questions.

Customer 56

Customer Custom Startup Satisfaction 56

Startup Professionals Musings

JANUARY 6, 2017

They get more personal satisfaction from giving than from receiving. Mark Zuckerberg started Facemash as a dating site for Harvard elite, but found success only after morphing it to Facebook social media for all. Products may be invented by a single person, but successful businesses require a team of people working together.

Startup 60

Startup Social Media Entrepreneur Satisfaction 60

Startup Professionals Musings

FEBRUARY 5, 2016

What you are visualizing in your mind’s eye is not so obvious to others, especially investors who will likely not have your depth of expertise in the product domain you represent. Ideally, that means a solution has been built, with a proven business model, and real customers who have paid full price with high customer satisfaction.

Ideas 56

Ideas Study Entrepreneur Customer 56