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What Happens When Startups Turn from Their Innovation Stage to Operational Excellence?

Both Sides of the Table

Nearly every successful tech startup I’ve observed over the past 20 years has gone through a similar growth pattern: Innovate, systematize then scale operations. Innovate In the early years of a startup there is a lot of kinetic energy of enthusiastic innovators looking to launch a product that changes how an industry works.

Startup 286
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New software lets marketers better leverage social media influencers

StartUp Beat

In 2017, these sorts of collaborations between big brands and influencers are only to increase.”. With its finger on the pulse of this global marketing trend, Los Angeles-based Paladin Software has announced the release of a new social influencer marketing software, Campaigns.

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8 Steps To A Positive Mindset And Business Success

Startup Professionals Musings

Start looking for what is right in a person or business situation, instead of looking for what is wrong. When people feel good about themselves, the business looks positive, productivity goes up, and relationships are a lot better. Start your day with a positive business challenge. Experience without learning is wasted effort.

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6 Keys to Marketing Customer Experience vs Products

Startup Professionals Musings

A classic article in the Harvard Business Review “ The Truth About Customer Experience ” defines it as your customer’s end-to-end journey with you, not just the key touchpoints or critical moments when customers interact with your organization. One metric now commonly used is called the Net Promoter® Score (NPS).