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Reflections on 2020: Brian Mac Mahon, Expert Dojo

socalTECH

You will be able to get to all of these posts on our 2020 reflections here. What was the biggest news for you/your company this year?  It's been a tough year for many due to the pandemic; how have you or your company adapted to the business environment? They made 45 more investments in 2020.

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Illumina, Sequenom Settle Patent Lawsuit

socalTECH

San Diego-based Illumina and fellow San Diego company Sequenom said the two have ended a patent dispute, with Illumina paying Sequenom $50M, plus additional payments through 2020. testing noninvasive prenatal genetic biotech lawsuit legal patent sequenom illumina' READ MORE>>.

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6 Lessons Most Entrepreneurs Only Learn On The Street

Startup Professionals Musings

You may think that patents and copyrights are not required, since your products are so innovative, but you will find that competitors are quick to copy your idea if you don’t protect it. Although Elon Musk doesn’t talk about it very much, he owns over 350 patents through Tesla, just one of his many companies.

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7 Ways Investors Assess Your Focus As An Entrepreneur

Startup Professionals Musings

This culture is best maintained by every business leader at every stage of company maturity. It clearly takes focus to create and file a patent, but it will give you a tremendous advantage over “me too” competitors. Marty Zwilling First published on Inc.com on 05/19/2020.

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6 Drivers For Aspiring Entrepreneurs To Finish School

Startup Professionals Musings

Universities have the links you need to patent attorneys, prototyping companies, investment groups, as well as a wealth of peer talent to round out your team and share the work. Marty Zwilling First published on Inc.com on 09/08/2020. Initiate networking to find peer partners and investors.

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10 Marketing Strategies To Drive Exponential Growth

Startup Professionals Musings

Today’s customer is especially attracted to companies like TOMS , who donates a pair of shoes for every pair they sell, or Patagonia, with its support for grassroots environmental groups. Marty Zwilling First published on Inc.com on 04/29/2020. Let your highly motivated customers be your best marketing advocates for new customers.

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7 Keys To Transforming Your Invention Into A Business

Startup Professionals Musings

Many entrepreneurs are reluctant to complete the work to secure a patent on their invention, citing cost and secrecy concerns, only to find that investors lose interest when they learn you have no long-term advantage over potentially aggressive competitors. Sell or license your invention to an existing company.

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