Startup Professionals Musings

JANUARY 29, 2021

Whether it be in person, on the phone, or implied in your marketing, your people and their engagement level is the key driver of customer loyalty, advocacy, and sales growth. You need their full support in today’s rapidly changing market. That takes less time and gives everyone greater satisfaction.

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Satisfaction Demand Resource Competition 154

Startup Professionals Musings

DECEMBER 22, 2021

Happy customers quickly become your biggest advocates, today reaching far beyond friends and family, and they make traditional marketing efforts pale in comparison for growth, loyalty, and new customer acquisition costs. Marty Zwilling First published on Inc.com on 12/08/2021. Inspire your teams with love and affirmation.

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Startup Professionals Musings

NOVEMBER 10, 2021

Unfortunately, I often see goal misalignments with teams, such as marketing measured on sales volume, or sales measured on customer retention. Doing so will increase both your personal life accountability, as well as your business satisfaction. Marty Zwilling First published on Inc.com on 10/27/2021.

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Startup Professionals Musings

FEBRUARY 24, 2021

For many, it’s hard to make the switch from that top-down order-giving culture, and it’s hard to find the time to recruit and coach the new team members you need to scale the business to success. We all need to be humble and recognize that what we need to know about technology and the market changes daily.

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Startup Professionals Musings

SEPTEMBER 3, 2021

You need to be visible in marketing efforts, viral videos, and interactions with key customer segments. That means public recognition of individual achievements, providing feedback, and coaching and mentoring along the way. That doesn’t mean that you can’t be an entrepreneur today, or feel success and satisfaction from your efforts.

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Mentor IBM IBM Social Media 145

Startup Professionals Musings

MAY 21, 2021

In addition, he has often stated that his first priority is serving his employees and his extended business family, through coaching, mentoring, and effective communication. The result is a new level of productivity, loyalty, and personal satisfaction for you as well as everyone on your team. Automate: do it once to never do it again.

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Technical Review Coach Satisfaction Mentor 123