Both Sides of the Table

DECEMBER 11, 2022

And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. I started my first company in 1999 and was admittedly swept up in all of this: Magazine covers, fancy conferences, artificial valuations and easy money.

Venture Capital 466

Venture Capital Startup Marketing Pricing 466

Startup Professionals Musings

OCTOBER 20, 2023

Networking to build and maintain positive relationships with the right people outside your company is something you can’t forget in the rush to get your new business going. Highlight the competitive edge you bring to the market. Put operational systems and metrics in place early. This is not a place for friends and family.

Marketing 116

Marketing Resource Training Startup 116

Startup Professionals Musings

JULY 26, 2023

I see this happening in smaller ways often, where there is minimal focus on competition. Here are some key initiatives that I recommend to every business owner and leader to stave off new competitors before they seriously impact or cause a competitive crisis in your business: Continually compare yourself to known competitors.

Metrics 71

Metrics Training Netflix Resource 71

Startup Professionals Musings

SEPTEMBER 30, 2023

For example , when Yvon Chouinard founded Patagonia , a successful outdoor products company, his real goal was building safe products to help the environment. Some people love starting companies, while others enjoy scaling them. Marty Zwilling First published on Inc.com on 09/14/2023

Startup 94

Startup Ideas Metrics Entrepreneur 94

Startup Professionals Musings

FEBRUARY 17, 2023

Company leaders, as well as front-line team members usually realize when they have a problem, but most have no idea what is possible or how to change the culture. Forestall loss of momentum by creating a long-term roadmap of activities and objectives, with metrics, to track implementation and measure results.

Organization 116

Organization Activity Metrics Training 116

Startup Professionals Musings

AUGUST 27, 2023

Everyone in the company must adopt the principles of customer-first focus, agility in responding to change, and constant innovation to improve your processes as well as the solution. Measure progress through metrics on sales, revenue, and penetration. Marty Zwilling First published on Inc.com on 08/13/2023

Customer 91

Customer Custom Marketing Startup 91