InfoChachkie
MARCH 3, 2011
Thus, we became one of the first ASP (aka SaaS) companies, by selling subscriptions of our screen sharing technology to customer service departments – the same market segment which had adopted BuddyHelp. Market segment – Give.edu and.org users free access, but make users with a.com email address pay.
Frank Addante
MAY 20, 2007
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. What is the Rubicon Project? Wireless & Voice Application Software) Exit: technology acquired Lesson: Timing is critical. Be scrappy.
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Frank Addante
DECEMBER 22, 2006
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. This is particularly a problem in crowded markets where they are trying hard to differentiate themselves from their competition.
Frank Addante
SEPTEMBER 25, 2006
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Large Markets Address existing markets poised for rapid growth or change. What is the Rubicon Project? Startup 3.0:
Frank Addante
JUNE 19, 2006
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. I need to send marketing, e-commerce or e-statements emails to my customers to drive revenue or reduce costs. Startup 3.0:
Frank Addante
JULY 30, 2007
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Our goal was simple – get a product to market as quickly as possible so that we could get real market feedback.
Frank Addante
NOVEMBER 16, 2006
Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. What is the Rubicon Project? Wireless & Voice Application Software) Exit: technology acquired Lesson: Timing is critical. Be scrappy.
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