Acquisition Design Paid Search Search Engine Optimization 
socalTECH
JULY 1, 2010
El Segundo-based imFORZA , an online Internet marketing agency, said today that it has been acquired and spun off from parent company The Design People. Financial terms of the acquisition were not disclosed. imFORZA provides search engine optimization, paid search advertising, social media marketing, and other related services.
InfoChachkie
DECEMBER 2, 2009
Decreasing Your Customer Acquisition Costs. There are two ways to decrease your cost per customer; (i) optimize the amount of money you pour into the top of the funnel and, (ii) increase the rate by which you convert potential customers into actual customers and thus increase the effectiveness of your marketing dollars.
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