Remove class-readers
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Why should you explain WHY?

Berkonomics

In my early journalism classes, I was taught the five “W’s” of good news stories, and that most should be in the first paragraph at that. I’ve recently experienced an example of this. Remember the five “W’s?”. Who, what, when, where and why are the five, with sometimes a “how” thrown in for those followers of the macabre. Our solution.

Journal 156
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A riddle: Why explain why?

Berkonomics

In my early journalism classes, I was taught the five “W’s” of good news stories, and that most should be in the first paragraph at that. I’ve recently experienced an example of this. Who, what, when, where and why are the five, with sometimes a “how” thrown in for those followers of the macabre.

Journal 136
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Do you really need a board of directors?

Berkonomics

They protect the company by overseeing the expenditure of company money for expansion, acquisitions, purchases of large assets, hiring of senior management and more. This could happen when a board votes to take in new money at terms that would be unfavorable to the class of investor represented by the board member.

Resource 156
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What’s the minimum information to give your investors?

Berkonomics

Shareholders may vote on other issues during the year by written consent, including acquisitions, stock issuance, changes to the articles of incorporation and bylaws, and more. Email readers, continue here…] Prepare for your annual meetings well. But don’t worry. Few investors will show up that day.

Class 120
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How much information do you give to investors?

Berkonomics

Email readers, continue here.] Shareholders may vote on other issues during the year by written consent, including acquisitions, stock issuances, changes to the articles of incorporation and bylaws, and more. There is a provision that a waiver of notice may be signed preventing this need, but it requires that all shareholders sign).

Class 202
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A Guide to Using Authority & Social Proof in Fund Raising

Both Sides of the Table

I recently read a book I’d highly recommend to every reader of this blog called “ Yes, 50 Scientifically Proven Ways to be Persuasive &# by Robert B. John gave me the book after I spoke at his entrepreneurship class at UCSB. Anything requiring lead generation and/or customer acquisition I call Matt Coffin.

Guide 293
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Careful about equity and options in early stage businesses

Berkonomics

Here’s an example: First, a brand-new enterprise is often formed from the efforts of several “partners”, each with an expertise valued by the others. If there is only one class of stock, the same as the founders, and the appraisal of the single class of shares yields, say $2.00

Equity 256