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ReachLocal Launches ReachCast

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Woodland Hills-based ReachLocal , the provider of online marketing services for small and medium sized businesses, said today that it has launched a new product called ReachCast. The firm said the product is a result of its acquisition of SMB:Live back in February. Pricing on the new offering was not disclosed. READ MORE>>.

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United Online Sells StayFriends

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Woodland Hills-based United Online has sold its StayFriends social networking site, to German company Stroer Content Group GmbH , the company said Thursday afternoon. United Online said it will receive 16.0 million euros ($18.3M US) for StayFriends. READ MORE>>.

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ReachLocal Buys Daily Deals Firm DealOn.com

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Woodland Hills-based ReachLocal said Tuesday afternoon that it is acquiring New York-based DealOn.com , a provider of daily deals. a white labeled and co-branded deals platform, and an online exchange for trading deals with other deal sites. DealOn was founded in 2009. READ MORE>>.

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ReachLocal's Zorik Gordon On Daily Deals

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Earlier this week, Woodland Hills-based ReachLocal (www.reachlocal.com), which helps small and medium sized businesses place online ads, announced a deal to buy daily deals site DealOn.com. So what is the strategy behind the acquisition, and how do you see this fitting into the daily deals area?