Remove Acquisition Remove HTML Remove Metrics
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User Interface Beyond the Web Site

SoCal CTO

My initial conversations normally focus on the core of the business, important Startup Metrics , probably marketing strategy (ex. SEO for Startups and Negative Customer Acquisition Costs ) and, of course, the product itself. How will the other user interface possibly help us with acquisition, retention and referral?

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Pricing Customer Acquisition Sunk Costs and More - Ten Recent Great Startup Posts

SoCal CTO

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. This post looks at the implementation details of HTML 5 video. Great stuff.

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The first 6 steps to homegrowing basic startup analytics | Futuristic Play by @Andrew_Chen

SoCal Delicious

First, let me recommend reading a previous blog, called omg I’m just a startup, I can’t do those fancy metrics. Once you create a small list of these queries, then you can start to formalize the ideas into specific metrics that you track daily. User acquisition via each method you use. Aggregate metrics.

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