Both Sides of the Table

JANUARY 11, 2014

There’s an article making the rounds in tech circles titled “ Growth Hacking is Bull ” written by Muhammad Saleem. they’ll flock to your channel with marketing budgets and tech prowess. I’d like to make the case that the article is wrong. I’d strongly encourage you to read it. Success begets success.

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

APRIL 4, 2011

Only one guy in the room knew – their tech lead. Once you churn a user due to stability or performance problems it can be hard to get them back. Customer Acquisition. How many through SEM? per click on an SEM basis this is NOT your cost to acquire a customer – you need to add conversion rate. SEO is seldom “free.”.

Metrics 346

Metrics Startup SEO Customer 346

Both Sides of the Table

APRIL 26, 2016

The reason one would accept losses is when they are investments in fueling faster growth. Perhaps the most misused terms I see these days from entrepreneurs involve CAC (customer acquisition costs) and LTV (life time value) and a lack of understanding these critical components is driving many companies to premature failure.

Metrics 150

Metrics Startup SaaS Course 150

InfoChachkie

DECEMBER 2, 2009

Decreasing Your Customer Acquisition Costs. Ultimately, your overall customer acquisition costs should calculated as an average of a variety of marketing channels. Thus, include these unattributed customers in your overall calculation of customer acquisition costs. If you haven’t already subscribed yet, subscribe now for.

Customer 164

Customer Custom Advertising SEM 164

Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. What would it take in investments to acquire and retain traffic to support these businesses? No, thanks.

Startup 150

Startup Marketing Study SEO 150