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Have you heard? Eyeballs aren’t everything.

Berkonomics

Back when we were all trying to figure out the real value of traffic on the web, investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments.

Metrics 296
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Eyeballs aren’t everything.

Berkonomics

Back when we were all trying to figure out the real value of traffic on the web, we investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments.

Metrics 207
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Know When To Declare Defeat And Toss Out A Bad Idea – Do Not Be Afraid To Say, “That Baby Be Ugly!”

InfoChachkie

Evaluate each of the following metrics on a scale of 1 – 10. In 2003, Rolling Stone magazine rated What’s Going On #6 on its list of the 500 Greatest Albums Of All Time. Additionally, many opportunities require financial investments which must be considered in tandem with non-financial resource requirements. from the Wharton School.

Ideas 187
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Interview with Zach James and Rich Raddon, MOVIECLIPS.COM

socalTECH

Our metrics show that when people watch chips, they increase their tendency to want to watch that feature length film. We represented Google in the acquisition of YouTube. Then, we got written up by Time Magazine as one of the Top 50 sites of 2010. Especially with DVD sales declining, we offer an interesting way to help studios.

Startup 190
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4 New Customer Loyalty Rules Drive Business Success

Startup Professionals Musings

Most existing metrics and analytics for measuring customer satisfaction and loyalty, including the popular Net Promoter Score (NPS), don’t distinguish between recommend messages to others (word-of-mouth), detract messages or no message at all. Marketing-driven customer acquisition. Word-of-mouth driven customer acquisition.

Customer 100
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Customer Experience Controls Business Growth Today

Startup Professionals Musings

Most existing metrics and analytics for measuring customer satisfaction and loyalty, including the popular Net Promoter Score (NPS), don’t distinguish between recommend messages to others (word-of-mouth), detract messages, or no message. Marketing-driven customer acquisition. Word-of-mouth driven customer acquisition.

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The Yo-Yo Life of a Tech Entrepreneur – A Cautionary Tale

Both Sides of the Table

I had finally appeared on the front cover of a magazine (TornadoInsider – then the top European VC magazine) but I felt so fat in the picture I never sent it to anybody. Except that after the acquisition Salesforce.com required that I commute more than an hour each way from Palo Alto to San Francisco.