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Guerilla Marketing, Brad Feld Style

InfoChachkie

Instead of focusing on marketing as an activity… integrate it into (your) products.”. If you look at many of the companies we invest in, sure they have traditional marketing activities, but most of their growth and momentum comes from delighting their users. “…companies should… focus on building amazing products.

Marketing 233
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7 Strategies For Beating The Failure Odds Online

Startup Professionals Musings

Social media activities require professional effort and time, so beware the hidden costs. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Digital content includes text, graphics, sound, and video, with presentation style, currency, and appeal.

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How brain-amputated developers created the social media plague

SoCal Delicious

Those crappy bots not only cost you money because they keep your server busy and increase your bandwidth bill, they actively decrease your advertising revenue because your visitors hit the back button when your page isn’t responsive due to the heavy bot traffic. SEO Mofo ! ) Sad but true. Designating antisocial geeks.