Both Sides of the Table

MARCH 12, 2013

He shared tons of information about how how they were using marketing to quantitatively make marketing decisions at HauteLook and acquire customers for prices that were far cheaper than similar companies. He was also the first one to challenge my conventional wisdom that it made no sense for tech companies to advertise on television.

Venture Capital 360

Venture Capital GRP Partners Startup Invest 360

AeA Los Angeles Council

APRIL 10, 2008

Having been both a marketing & sales executive, I have seen first-hand how silos between these two departments can exist while products (or the sale of services) still "succeed" despite the rivalry. But there's a high price to pay when you consider that it affects the well-being of your company culture. Who should attend?

Sales 45

Sales Marketing Woodland Hills AeA 45

Both Sides of the Table

FEBRUARY 17, 2010

But like lemmings, every company in the market rushed to proclaim they were launching WAP versions of their products. or “tell us what you’re doing about location-based services?&# ). I own an iPod Touch (not an iPhone – my house in Brentwood gets literally ZERO AT&T bars). It came to me. Enter Apple.

Brentwood 326

Brentwood Mobile Google Web 326