socalTECH

MARCH 9, 2017

Westlake Village-based Cynvenio announced this morning that it has launched a new cancer testing service, the ClearID Total Insight Breast Cancer, to monitor breast cancer patients. The company said 12 months of monitoring in the new service costs less than a single DNA sequencing test advertised by other genomic testing companies.

Westlake Village 133

Westlake Village Services Advertising Design 133

socalTECH

MAY 23, 2013

UberMedia , the Idealab-backed startup best known for its Twitter client software, has recast itself as a mobile advertising firm, saying yesterday that it has launched a new mobile advertising product called UberAds. ubermedia mobile advertising twitter social signals' READ MORE>>.

Advertising 173

Advertising Mobile Idealab Social Media 173

socalTECH

AUGUST 11, 2014

Los Angeles-based Nami Media , which provides pay-per-click advertising technology, said it has added a new, managed services division, which will provide clients with managed services for managing their PPC and XML campaigns. Pricing on the new managed services was not announced. READ MORE>>.

Media 138

Media PPC Services Advertising 138

socalTECH

APRIL 12, 2017

With all the hand wringing in the tech industry over gender balance and equity, here's one company that apparently has no issue: LA-based Evite , the online invitations service. Evite's gender balance is in stark contrast to such companies as Apple (68% male, 32% female employees and 72% male, 28% male leadership); Uber (63.9%

Evite 179

Evite Company Companies Equity 179

socalTECH

SEPTEMBER 19, 2012

Los Angeles-based RGM Group , which provides online media services for premium advertisers, said today that it has raised $21M in a funding round. As part of the funding, the company said that it has hired Kurt Johnson, the former CEO of FastClick, as its new CEO. Johnson also served as CFO of ValueClick.

Advertising 165

Advertising Equity Media Los Angeles 165

socalTECH

DECEMBER 10, 2014

Los Angeles has joined with San Francisco to sue on-demand ride service Uber , alleging that the company''s background checks are "completely worthless", because the company--although it conducts background checks--does not fingerprint its drivers. angeles uber background check advertising lawsuit legal attorney'

Los Angeles 147

Los Angeles Advertising Angel Demand 147

socalTECH

FEBRUARY 24, 2015

Los Angeles-based b> YP , the provider of business search and local marketing services, said today that it has launched a brand new product. The company said the tool not only lists ads on its own properties, but also delivers those ads to Google, Bing, and Yahoo. local business small advertising search' READ MORE>>.

Advertising 100

Advertising Product Yahoo Tool 100

Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. We have many people on the team who have been with us from day one – at all levels in the company.

Advertising 79

Advertising Services Social Network Startup 79

Both Sides of the Table

AUGUST 11, 2021

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. For these companies, it looks like a rosy picture. no surprise?—?that’s that’s where the customers are. But if you ask anyone in the ecosystem of customer acquisition?—?founders,

Product 424

Product Platform Advertising Acquisition 424

Berkonomics

NOVEMBER 19, 2020

Back when we were all trying to figure out the real value of traffic on the web, investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. per registered user of ICQ, the early messaging service. I am an investor and advisor to one such “eyeballs” company.

Metrics 296

Metrics Sites Advertising Web 296

TechCrunch LA

JANUARY 23, 2020

TikTok , the fast-growing user-generated video app from China’s Bytedance, has been building a new music streaming service to compete against the likes of Spotify, Apple Music and Amazon Music. Specifically, a source close to TikTok has confirmed to TechCrunch that this Merlin deal covers its upcoming music subscription service Resso.

Services 182

Services Los Angeles Media Marketing 182

socalTECH

MARCH 27, 2013

Santa Monica-based online matchmaking site eHarmony is planning a big advertising push, as the firm said it has revamped its management team under founder Dr. Neil Clark Warren. The move comes as eHarmony says it has been working to refresh and revamp its experience and drive users to return to the service.

eHarmony 170

eHarmony Advertising Santa Monica Sites 170

socalTECH

NOVEMBER 30, 2012

Los Angeles-based Trigon Digital , the provider of digital advertising anf other services to both the traditional and online radio market, is powering a number of features of the new, free music streaming service from Microsoft, Xbox Music , the company said this week. Financial details of the deal were not disclosed.

Services 159

Services Ticketmaster Advertising Los Angeles 159

socalTECH

MAY 10, 2013

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. We''re the leading social advertising platform that leverages celebrity relationships.

Social Media 237

Social Media Advertising Media Metrics 237

socalTECH

SEPTEMBER 2, 2015

Los Angeles-based streaming television service Hulu said this morning that it has launched a new, ad-free service , which will cost $4 a month more than the company's existing, premium subscription. per month service is the first time Hulu has offered up viewing of the company's streaming content without advertising.

Hulu 100

Hulu Services Advertising Content 100

socalTECH

FEBRUARY 26, 2013

Woodland Hills-based ReachLocal said today that it has launched three, brand new services today, including a new website focused on the booking of home services. ReachSite helps provide search engine optimization, content optimization, and lead capture for companies, to help companies convert visitors into customers.

ReachLocal 178

ReachLocal Woodland Hills Search Engine Optimization Services 178

socalTECH

JUNE 3, 2010

Los Angeles-based MySpace and startup Ad.ly , also based in LA, said today that they have linked in an in-stream advertising deal. The deal comes shortly after Twitter said it would not be allowing other companies to automatically insert ads into its service, which looked to most direclty impact Ad.ly. READ MORE>>.

Advertising 168

Advertising Userplane GRP Partners Mahalo 168

socalTECH

AUGUST 12, 2009

Santa Monica-based Rubicon Project has signed a New York company, Katz 360 Sales, to give Katz access to its inventory of premium display ads, the firms announced today. Katz 360 Sales said it is using Rubicon Project's Internet advertising infrastructure to customize content and audience selections for its advertisers.

Advertising 145

Advertising Clearstone Santa Monica Sales 145

socalTECH

OCTOBER 7, 2010

Los Angeles-based Burstly , the mobile advertising tools firm run by Evan Rifkin, said this week that it has opened up a new way for mobile application developers to sell their own advertising space. Tags: burstly mobile advertising rifkin. Newtoy recently revealed it has had over 10 million downloads of its game. READ MORE>>.

Mobile 171

Mobile Services CPC GRP Partners 171

socalTECH

DECEMBER 10, 2010

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. Thanks this week to our sponsors and advertisers, which include Clearstone. We Create Demand for California's Technology Companies. Custom Insurance Programs for Technology Companies. Advertisers. professionals? to San Diego.

SoCalTech 127

SoCalTech Advertising Rustic Canyon Glendale 127

Startup Professionals Musings

MAY 9, 2022

At work, all team members (everyone who gets paid for doing a job at the company) are on stage responsible for delivering a branded experience to coworkers and customers. Use a company-wide assessment at least twice a year to understand and remind the team to out-behave the competition. Turn common sense into common practice.

Customer 123

Customer Custom Services Training 123

TechCrunch LA

AUGUST 7, 2019

The company is also billing itself as a discovery platform, offering free promotion for the services various podcasts across its own network of popular podcasting talent. It gives the company access to both marquee talent for high value, big spending advertisers, and a way to flood other podcasts with whatever ads the company wants.

Platform 237

Platform Advertising Los Angeles Networking 237

socalTECH

SEPTEMBER 28, 2018

Santa Monica-based H Code , which provides digital advertising services around reaching the U.S. The company said Tastemakers is a "multi-platform" offering which includes digital advertising, social media, and branded content, including content creation, production, talent vetting and management, and more.

Media 124

Media Product Marketing Santa Monica 124

socalTECH

JANUARY 30, 2013

YouMail , the enhanced voicemail service provider headed by Alex Quilici, has launched a brand new, business oriented premium service, as it reports it also has just passed four million registered users. The firm's new business service also included optional, enhanced service such as voice-to-text translation as an add-on.

Tech Coast Angels 170

Tech Coast Angels Services Advertising Email 170

socalTECH

FEBRUARY 9, 2021

For today's interview, we sat down to catch up with Jon Waterman, the founder and CEO of Ad.net, to understand what the company's business is nowadays, how the company has evolved over the years, and how the company has adjusted to life during a pandemic. The company was founded in 2001, as Findology Interactive Media.

Advertising 203

Advertising Startup Google Commerce 203

socalTECH

SEPTEMBER 25, 2009

Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Backing Southern California's next great technology companies. We Create Demand for California's Technology Companies. Advertisers. They include: Sponsors.

Advertising 113

Advertising Southern California IP VentureNet 113

socalTECH

AUGUST 11, 2009

San Diego-based Covario , a provider of search engine marketing and SEO automation software, said Tuesday that the firm has launched a new services arm, focused on agency services. The firm said that it has created its own, SEO delivery team to compliment the firm's technology offerings. READ MORE>>.

Services 167

Services SEO San Diego Advertising 167

Berkonomics

MARCH 21, 2024

We were quite confident that our services would yield great, measurable results. The work continued for about eight weeks between the two of us as we visited the 27 locations and worked with employees in departments across all disciplines within each location and at central offices that performed services for all locations.

Sample 156

Sample Report Course Conference 156

Both Sides of the Table

APRIL 25, 2011

There’s a line of thinking in Silicon Valley that you should build product businesses rather than services businesses. It’s nearly impossible to get a services company financed by VCs. And stop effing around trying to create a product company.&#. Why Shouldn’t Most Services Businesses Raise VC?

Services 332

Services Venture Capital IP Startup 332

socalTECH

MAY 12, 2020

Los Angeles-based digital audio advertising provider Triton Digital said this morning that it has integrated its services with advertising technology firm Amobee. The company said it has integrated Amobee's demand-side platform with its programmatic audio marketplace.

Advertising 124

Advertising Content Demand Los Angeles 124

socalTECH

JULY 10, 2020

Los Angeles-based advertising technology developer The Trade Desk says that its Chief Strategy Officer, Brian Stempeck, will step down from the firm on September 1st. Stempeck was employee number eight at the company, and has been at the company for more than ten years. READ MORE>>.

Advertising 124

Advertising Los Angeles Platform Angel 124

socalTECH

AUGUST 31, 2021

Santa Monica-based H Code, which provides digital advertising services to the Hispanic market, said Monday afternoon that the company has received a new, capital investment. The funding came from private equity investor Falfurrias Capital Partners (FCP), which invests in growth-oriented, middle-market companies.

Invest 113

Invest Santa Monica Equity Advertising 113

socalTECH

APRIL 8, 2014

Los Angeles-based Frequency , the video publishing software provider headed by Blair Harrison, has launched a new product, saying at NAB that it has launched Frequency Sync, which helps users publish their videos across the company''s range of video applications.

Services 138

Services Content Advertising Web 138

socalTECH

NOVEMBER 9, 2012

Who are the top tech companies to work for in Los Angeles? Despite a huge number of companies, we found there are a number which. Despite a huge number of companies, we found there are a number which. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. Demand Media.

Technical Review 279

Technical Review Company Companies Southern California 279

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers.

Advertising 66

Advertising Marketing Startup Framework 66

Frank Addante

OCTOBER 3, 2013

Is Automated Advertising the next-generation Customer Relationship Management (CRM)? I often describe the similarities between what the automated advertising industry is doing and how CRM developed. CRM companies like Salesforce.com used to refer to themselves as Sales Force Automation (SFA) companies. Sound familiar?

Advertising 76

Advertising Sales Organization Customer 76

TechCrunch LA

JULY 3, 2018

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. The company was founded by Dave Fink and Jonathan Neddenriep, two former principals at the startup studio and early stage investor, Science. They aren’t the only ones. Postie has raised $3.5

Dollar Shave Club 232

Dollar Shave Club Chief Technology Officer Advertising Los Angeles 232