Both Sides of the Table

FEBRUARY 12, 2017

It conjures up a range of emotions anytime I’ve privately expressed my opinion to thought leaders in our industry that I believe it is one of the most innovative companies in digital media. Some, of course, agree with me that BuzzFeed has been and continues to be the gold standard innovator in digital media to emulate.

Buzzfeed 210

Buzzfeed Media Content News 210

Both Sides of the Table

APRIL 11, 2011

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. That’s why people turn up to Buzzfeed. It is absolutely MVP of advertising. Can we do 10 variants?

Buzzfeed 354

Buzzfeed Content Tips Blogging 354

Both Sides of the Table

APRIL 30, 2011

And as Jon Steinberg of Buzzfeed points out, the CTRs for social media banner ads are just 0.08%. Yet these seem to be the least effective attributes of banner advertising. So I’ve spent the last few years checking out companies that are trying to solve for this problem. Holy Shiitake !

Advertising 352

Advertising Media Social Media Screening 352

socalTECH

JANUARY 13, 2016

Los Angeles-based TYT Network has hired on BuzzFeed and Fullscreen veteran Chris Puckett as its new Vice President of Advertising & Brand Partnerships, the company said Tuesday. Puckett joins the company from Fullscreen, where he had been serving as East Coast Director of Brand Partnerships and Sales.

Buzzfeed 100

Buzzfeed Networking Advertising Los Angeles 100

Both Sides of the Table

JANUARY 13, 2016

Mitu Network is the largest digital media company for Latinos in the US and also targeting Mexico and South America. The first generation of short-form online video companies seemed to be a bit of a land grab as online video companies were mostly “horizontal” in that they produced video of nearly any genre that could drive views.

Company 150

Company Companies Netflix Content 150

Both Sides of the Table

MAY 19, 2010

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. But having different funds available for different stages of one’s company is actually a really good thing. DEAL OF THE WEEK: Gilt Groupe – We both admired this company.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240