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Rubicon Project: Q2 Advertising Grows

socalTECH

Los Angeles-based Rubicon Project , the online advertising firm which helps web publishers optimize their ad network revenues, reported this week on the latest online ad spending, saying that ad spending tracked at its customers grew 47 percent in the first half of the year. Tags: rubicon project online advertising content.

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Rubicon Signs New York Advertising Firm

socalTECH

Katz 360 Sales said it is using Rubicon Project's Internet advertising infrastructure to customize content and audience selections for its advertisers. Rubicon Project provides online Internet advertising infrastructure for publishers, which optimizes the advertising placed on their web sites. READ MORE>>.

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Thanks to socalTECH's Sponsors and Advertisers!

socalTECH

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. venture funding and business deals, technology develops, and more from Santa Barbara. venture funding and business deals, technology develops, and more from Santa Barbara. Thanks this week to our sponsors and advertisers, which include Clearstone.

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Rubicon Taps Firm to Sell Premium Ads

socalTECH

Santa Monica-based Rubicon Project has tapped a New York company, Katz 360 Sales, to sell premium display ads to advertisers, the firms announced today. Rubicon Project provides online Internet advertising infrastructure for publishers, which optimizes the advertising placed on their web sites. READ MORE>>.

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Interview with Rahul Sonnad, Geodelic

socalTECH

We caught Rahul in a more serious conversation, and spoke to him about his venture funded, location-based information startup and what it's up to, as well as got the story behind the firm's incubation at Clearstone Ventures. Actually, from that, I just got lots of analogies with publishing geographic specific content.

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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

But more importantly we talked in the video about fund raising and how Scott has become so efficient at it. Incubated by Clearstone Ventures in 2008. Includes content mobile guides, ie. Makes money by partnering with brands and marketers to publish location-triggered content. Hollywood Walk of Fame. See: TechCrunch.

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Interview with Mark Suster, GRP Partners

socalTECH

GRP has just recently closed on a new $200M fund, and Mark has been one of the more active venture capitalists in the Los Angeles area in recent months. In 2000, we set up our second fund--worth almost $400M--and for that vintage year, that fund is one of the top tier performing funds in the entire country.