Advertising Custom Development Develop Development 
socalTECH
OCTOBER 6, 2017
Previous to this, I ran a custom, mobile application development shop. The platform approach we took allows teams and companies and venues to access the best functionality, at a subcription price, rather than a custom development price. Depending on who you are, and where you are, we can deliver different advertising.
SoCal Tech Calendar
DECEMBER 8, 2010
Battle stories and lessons learned about how Sharethrough, applying the lean startup process, figured out the advertising landscape and customer developed their way into the door of a myriad of Fortune 500 customers. Tuesday, December 14, 2010 -- LeanLA December Meetup: Conquering Madison Avenue as a Lean Startup.
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socalTECH
APRIL 10, 2018
They fail to understand what the market is, what their differentiation is to their customers. Blake Caldwell: We believe heavily in customer in customer development. You have to understand your customers and partners. If they are good at customer development, we'll look at that as well.
Startup Professionals Musings
APRIL 28, 2014
What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. Evangelism marketing is an advanced form of word of mouth marketing (WOMM), now largely replaced by Facebook and Twitter.
SoCal CTO
JUNE 9, 2010
Guide to Evaluating Startup Ideas - Tony Wright dot com , May 27, 2010 A great developer I once worked with was kvetching at lunch one day. Through advertising or direct sales, these sites harvest intent. They’re deep into Customer Development ,” he said. Innovative. Disruptive. We get it! I Be specific. Here’s why.
Startup Professionals Musings
FEBRUARY 22, 2013
What you really need is a VP of Marketing and Customer Development, who can help with lead generation and honing the message, rather than an executive to manage a sales team and existing customers. Evangelism marketing is an advanced form of word of mouth marketing (WOMM), now largely replaced by Facebook and Twitter.
Tech Zulu Event
NOVEMBER 6, 2012
Both companies were spending big bucks to advertise yet the offer left me cold and I must not be alone in this as both companies have slumping sales. These two ads showed how disconnected from their customers these once industry leaders have become. Today we are in the era of “Customer Experience”.
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