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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. Unilever buys Dollar Shave Club for reported $1B value. Neddenriep, served as the chief technology officer for Science — a role he’s continuing at Postie.

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Interview with Michael Dubin, Dollar Shave Club

socalTECH

Earlier this month, Los Angeles startup Dollar Shave Club (www.dollarshaveclub.com) made a huge splash with its launch of a subscription, monthly delivery service for razor blades. Michael Dubin: My background is digital marketing, and a little bit of editorial. That's the one we'll mass product.

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Retention Science Snags $7M

socalTECH

Santa Monica-based Retention Science , the marketing software technology maker led by Jerry Jao, has snagged $7M in a Series A funding, according to the company. Angels Brian Lee (Honest Company, LegalZoom), Michael Dubin (Dollar Shave Club), Tamim Mourad (PriceGrabber.com) and Andy Dunn (Bonobos) also participated in the funding.

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Attract A MILLION New Customers Overnight with YouTube Marketing – Literally

Tech Zulu Event

It is YouTube marketing at its best. 01% conversion rate again to the people who clicked over to the website from the YouTube video, that’s 185 new customers, 185 people who would have never thought to google search for a tampon service, who will now be signing up to spend the 15 bucks a month to get tampons delivered to their door.

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5 Tips For Attracting Female Customers

Tech.Co

If you as a founder don’t think that appealing to women should be a part of your marketing strategy, you are wrong, and will lose. “Focusing on emotion is key when communicating with female customers. Most importantly, humor can get customers talking about your product or service. Connect With Your Customers.

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