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Trackstreet Names VP Sales

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Santa Barbara-based TrackStreet , a provider of internet brand protection and analytics software, said today that it has named Ryan Erickson as Vice President of Sales. Erickson was most recently Vice President of Sales for Teva North America, a division of Deckers Brands, and also has served at Timberland, Rockport and Reebok.

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Nativo Adds Long List Of Premium Publishers

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Los Angeles-based native advertising technology developer Nativo , which is headed by Justin Choi, has landed a new set of premium publishers as customers, the company said today. nativo advertising sponsored content native publishing publisher' Financial details of the wins were not announced. READ MORE>>.

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LeisureLink Makes Trio of Hires

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He also headed up corporate development at Overture Services. Hansen was previously CFO at Internet Brands , where he oversaw that firm's IPO, in addition to experience at Danone Waters and other firms. Michaelson has served at advertising firms such as Grey, Ogilvy, and Dentsu, in addition to experience at Bank of America.

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Interview with Dave Fink and Jonathan Neddenriep, Postie

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Is there a way you can make direct mail perform more like digital advertising channels? We then allow you to use the print cloud, where we develop, print, and mail pieces very easily. We were working on a portfolio of consumer Internet brands. We build on those audiences, and find others that look alike.

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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

Scott left the company, which eventually IPO’d and became Internet Brands. A social analytics platform for Facebook app developers and publishers that provides detailed demographic and engagement data. Geodelic develops free mobile applications to easily browse your surroundings (restaurants, banks, businesses, etc).

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Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. So when he saw the browser it instantly dawned on him that this would be the greatest customer development tool ever. Cars Direct / Internet Brands.